Headshot Heaven

It’s that time again when we are graced with an infection of politician’s headshots all over our streets.  Increasingly the general public see this as an invasion. Litter. They make a mess of our streets, obstruct our view of traffic and then have to be disposed of after just three weeks.

But they endure for one very good reason: people engage with images of other people.  We look, we familiarise and the candidates hope that we start to like them.

It’s a powerful process (and one that’s pretty unique to Irish Political Campaigning).

So are you harnessing this power for your business?  You are the most unique part of your business. Your business will thrive or fail based on your ability to give your customer what they want and they need to be able to trust you on that.

You need a good profile image.  Whether it’s on your website, your LinkedIn or Facebook or whatever, people engage with a face on a screen and they will make decisions about you and your business based on that.

I can help you with that.

Professional Profile Portfolios

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After many years of visiting Fota House and Gardens, I finally got to take photographs inside the house itself.

It was set up for a session to take a series of profile images for musician Sophie Creaner.  Sophie needs a range of images to provide to media and organisers of concerts to promote herself and concerts in which she’s playing.

So rather than setting up a shoot just for a particular concert, we shot a range of images with different styles and settings so she has something for every occassion.  We included headshots and I’ll end up delivering versions in black and white and panaoramic crops so that she has a lot of choice.

It was a great location for portraits and as usual Sophie was a pleasure to work with.

A Portfolio Session like this is a very cost-effective way of generating a stock of professional images for on-going promotional work.  Don’t leave it until you’re being asked by press or PR for an image for a deadline tomorrow: take the time to plan the setting and layout of your images to present yourself in the way your clients will react best to.

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